Grow
E-commerce
Selling things online.
The territory
30 core terms mapped for this field, ranked by how often builders reach for them. Each one is a future entry. Want to bust one? One entry, one file, one pull request.
- SKUunique code identifying one exact sellable item variant"the product ID thing" · "the code for each size/color"
- product catalogstructured set of products, variants, prices, and availability"the full list of what we sell" · "all our products in one place"
- shopping carttemporary list of products a shopper intends to purchase"the basket" · "where stuff sits before you pay"
- checkoutflow collecting delivery details and confirming an order"the paying part" · "where you enter your address and card"
- PDP (product detail page)single-product page with gallery, options, price, add-to-cart"the individual product page" · "the page where you buy one thing"
- product listing page (PLP)grid listing many products with filters and sorting"the page showing all the products" · "the shop grid"
- product optionselectable attribute such as size, color, or material"size and color choices" · "the dropdowns on a product page"
- collection / categorymerchant-defined grouping of products for browsing and merchandising"product groups in the menu" · "the sections of the shop"
- inventorysellable stock tracked by SKU and location"how many we have left" · "stock count"
- fulfillmentpicking, packing, and shipping an accepted order"getting the order out the door" · "packing and shipping"
- faceted filteringsidebar filters that narrow products by attribute, with counts"those checkbox filters on the side" · "filter by size and price"
- cart drawer (mini cart)slide-out panel showing cart without leaving current page"the cart that slides in from the side" · "popup basket"
- discount code / couponredeemable code applying a defined price reduction"promo code" · "the code box at checkout"
- discount stacking ruleslogic governing which promos can combine and in what order"can you use two coupons at once" · "which discounts work together"
- shipping zones & rate tabledestination-based rules determining delivery options and cost"what shipping costs where" · "delivery price by country"
- cross-sell block"frequently bought together" or "complete the look" recommendations"goes-with-this section" · "people also bought row"
- product bundlemultiple SKUs sold as one discounted purchasable unit"buy these three together deal" · "starter pack product"
- abandoned cart recoveryautomated nudge sequence to shoppers who left items unbought"reminder when someone doesn't finish buying" · "you-left-something flow"
- UGC review widgetcustomer ratings, photos, and Q&A displayed on the PDP"the star ratings section" · "customer reviews with photos"
- wishlist / save for laterpersistent list of intended purchases across sessions"the heart button list" · "save it for next time"
- gift cardprepaid balance a recipient redeems against future orders"gift voucher" · "the card you buy for someone else"
- store creditnon-cash balance issued to a customer for future purchases"credit instead of a refund" · "money on your account"
- back-in-stock notificationemail/SMS signup on sold-out variants triggering when inventory returns"notify me when available" · "waitlist button on sold out"
- inventory synchronizationkeeping stock counts accurate across channels to avoid selling phantom units"stop selling things we don't have" · "stock levels across channels"
- AOV (average order value)average revenue per order; the lever upsells target"how much people spend per checkout" · "basket size"
- third-party logistics provider (3PL)outsourced warehouse that stores, picks, packs, ships your orders"someone else ships my boxes" · "warehouse company"
- dropshippingsupplier ships directly to customer; you never hold inventory"sell without stocking anything" · "supplier ships for me"
- preorderselling an item before it is available to ship"buy now ships later" · "reserve before it's released"
- returns portalself-serve flow for return authorization, labels, and refunds or exchanges"customer starts their own return" · "self-service return label"
- themestorefront design template controlling the store's layout and styling"the shop's design template" · "how the store looks"
Deeper in the field
- product variants purchasable combinations of product options such as size and color
- product search store search matching shopper queries to relevant products
- product merchandising selecting, grouping, ordering, and presenting products to drive sales
- swatch picker color/material chips that swap variant and product image
- quick add add a product to cart directly from the grid
- quick view preview a product in an overlay without leaving the grid
- sticky add-to-cart bar buy button that pins to viewport while scrolling long PDP
- 360 spin viewer drag-to-rotate multi-angle product imagery
- virtual try-on AR overlay letting shoppers preview products on themselves or in-room
- size chart measurement table helping shoppers pick the right size
- fit finder quiz recommending a size from shopper measurements and preferences
- theme sections editable page blocks merchants rearrange without touching code
- product configurator interactive builder pricing a made-to-order item as options change
- order bump small checkbox add-on offer placed inside the checkout flow
- post-purchase upsell one-click extra offer shown after payment, no re-entering details
- free-shipping threshold bar progress meter urging shoppers to add more for free delivery
- shipping method delivery service offered with price and estimated arrival
- order tracking customer-facing updates about an order's shipment progress
- backorder selling an item that is temporarily out of stock
- digital fulfillment automated post-payment file access for digital goods
- license-key delivery automated issuance of an unlock code after payment
- print-on-demand items manufactured per order from your artwork, no upfront stock
- BOPIS / click-and-collect buy online, pick up in store fulfillment option
- OMS (order management system) layer routing orders, splits, exchanges, and fulfillment across locations
- PIM (product information management) central system owning product copy, specs, media, attributes
- product feed structured catalog export syncing products to ads and marketplaces
- headless commerce storefront frontend decoupled from commerce backend via APIs
- composable commerce best-of-breed commerce stack assembled from microservices and APIs
- marketplace / multi-vendor platform where many sellers list under one storefront
- buy box winning seller slot on a shared marketplace product listing
- social commerce buying natively inside social platforms and creator content
- live shopping streamed video selling with in-stream product tags
- shoppable video video with tagged products and instant add-to-cart
- landed cost true per-unit cost including freight, duties, and handling
- MOQ (minimum order quantity) smallest batch a supplier will produce or sell
- private label manufacturer product sold exclusively under your own brand
- white label generic manufactured product rebranded by multiple sellers
- B2B / wholesale gated pricing logged-in tiered price lists hidden from retail shoppers