Lower third

The name-and-title graphic that appears near the bottom of the frame to tell you who is talking.

the name banner at the bottomthat caption bar for who's talkingname tag graphicspeaker name overlaychyronlower thirdstitle bar at the bottom of the videonews name box

See it

Live demo coming soon

What it is

Named for where it sits: the bottom third of the frame, clear of the speaker's face and clear of the very bottom edge. Broadcast calls it a chyron, after the company whose character generators put them on TV news. The standard build is two lines, name in a heavier weight and role or handle underneath, often anchored by a rule, bar, or brand shape.

Bring one in the first time a person appears on camera, and again after a long absence. Animate in, hold 4 to 6 seconds (long enough to read it twice), animate out. The exit deserves as much attention as the entrance: graphics that snap off feel cheap, and graphics that never leave clutter the frame.

Gotcha: safe areas and vertical crops. A lower third built for 16:9 gets sliced or buried when the same video is reframed to 9:16, where auto-captions, usernames, and platform buttons all fight for the same bottom third. Keep it inside the title-safe area, and rebuild it for vertical rather than scaling it down.

Ask AI for it

Design an animated lower third for a talking-head interview: two lines of text, name in semibold 32px and role in regular 20px at 60 percent opacity, left-aligned, sitting inside the title-safe area roughly 15 percent up from the bottom edge. Add a 3px accent bar that wipes in from the left over 400ms with an ease-out, with the text sliding up behind a mask and a 60ms stagger between the two lines. Hold 5 seconds, then reverse out. Keep the graphic clear of the subject's shoulders and no wider than half the frame.

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title safe areakinetic typographyburned in captionstext behind subjectaspect ratio letterboxing

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